Guides
Practical, specific guides for auto detailers and car washes who want more calls and booked jobs.
Hiring a marketing agency for a detail shop, or doing it yourself
What detailing marketing actually costs, the red flags in a pitch, which pieces an owner can run alone, and why any real firm will work before it invoices.
2026-09-01
Seasonality for detailers: the slow months and what to do about them
The detailing calendar month by month, how weather kills a mobile week, and the fleet, dealer, membership and gift card plays that carry January and February.
2026-08-26
Pricing and quoting for detailers: bands, good better best, and deposits
How to price details and coatings, present three tiers so the middle sells, take deposits that end no-shows, and quote from photos without underbidding.
2026-08-19
What a missed call costs a detail shop, and the follow-up that fixes it
Speed to lead for detailers, missed-call text-back, the follow-up sequence for quote requests, and the real monthly cost of a phone nobody answers.
2026-08-12
Website essentials for a detailing business: the seven things it must do
What a detailing site needs to book cars: pricing bands, service pages, gallery discipline, online booking with deposits, speed, tap to call and proof.
2026-08-05
How detailers show up in ChatGPT, Perplexity and Google AI answers
What ChatGPT, Perplexity and Google AI actually read when somebody asks for a detailer nearby, and the changes that make your shop the one they name.
2026-07-31
Instagram, Facebook and TikTok ads for detailers that book cars
The before and after video formats that convert, offers that work, budgets, retargeting, and why a viral detailing reel usually produces zero bookings.
2026-07-24
Google Ads for auto detailers: what to run and what wastes money
Budgets, campaign structure, negative keywords and realistic cost per lead for detailing and ceramic coating searches, plus what drains a small budget.
2026-07-17
Google Business Profile setup for detailers, mobile and fixed
Categories, service areas, the services list, photo cadence, posts and Q and A, set up correctly for a mobile detailer or a fixed shop that wants the map pack.
2026-07-10
How detail shops get more Google reviews, starting at handover
The handover ask that works for detailers, the exact text to send, review pace targets for mobile and fixed shops, and how to handle the one-star that lands.
2026-07-03
Try any marketing service free for 14 days.
Pick anything we do. We run it for your detailing business for two full weeks at no cost, then you decide. No card, no contract, nothing to cancel.
- Google Ads management
- Meta (Facebook and Instagram) ads
- AI search optimization (show up in ChatGPT, Perplexity, Google AI)
- Local SEO and Google Business Profile
- Website design and rebuilds
- Social media management
- Review generation and reputation
- Missed-call text-back and lead follow-up
- Email and SMS campaigns
- Bookkeeping and monthly financials
- Cold-call appointment setting
- Marketing analytics and reporting
Or tell us what you want to try and we will text you back.